Improved ASICS Store performance with real-time insights

We've empowered ASICS to optimise operations and elevate store performance through precise footfall counting.

Improved ASICS Store performance with real-time insights

We've empowered ASICS to optimise operations and elevate store performance through precise footfall counting.

Improved ASICS Store performance with real-time insights

We've empowered ASICS to optimise operations and elevate store performance through precise footfall counting.

Improved ASICS Store performance with real-time insights

We've empowered ASICS to optimise operations and elevate store performance through precise footfall counting.

The challenge

ASICS, leading in the domain of sports footwear, wanted to bolster its in-store experience. Comprehensive insights into visitor numbers were pivotal for decisions on staff planning, in-store routing, and understanding store conversion rates.

The challenge

ASICS, leading in the domain of sports footwear, wanted to bolster its in-store experience. Comprehensive insights into visitor numbers were pivotal for decisions on staff planning, in-store routing, and understanding store conversion rates.

The challenge

ASICS, leading in the domain of sports footwear, wanted to bolster its in-store experience. Comprehensive insights into visitor numbers were pivotal for decisions on staff planning, in-store routing, and understanding store conversion rates.

Our approach

Our collaboration with ASICS was centred around three key phases:

Installation of counting systems

Initiating our partnership, we equipped ASICS stores with advanced footfall counters for capturing accurate visitor numbers.

Pan-European expansion

Over the years, we've extended our counting solutions to all 75 ASICS stores across Europe, including their flagship store in Rotterdam.

Data integration

Two years ago, we integrated our footfall data with a store performance application, availing granular data insights every half-hour for agile decision-making.

Our approach

Our collaboration with ASICS was centred around three key phases:

Installation of counting systems

Initiating our partnership, we equipped ASICS stores with advanced footfall counters for capturing accurate visitor numbers.

Pan-European expansion

Over the years, we've extended our counting solutions to all 75 ASICS stores across Europe, including their flagship store in Rotterdam.

Data integration

Two years ago, we integrated our footfall data with a store performance application, availing granular data insights every half-hour for agile decision-making.

Our approach

Our collaboration with ASICS was centred around three key phases:

Installation of counting systems

Initiating our partnership, we equipped ASICS stores with advanced footfall counters for capturing accurate visitor numbers.

Pan-European expansion

Over the years, we've extended our counting solutions to all 75 ASICS stores across Europe, including their flagship store in Rotterdam.

Data integration

Two years ago, we integrated our footfall data with a store performance application, availing granular data insights every half-hour for agile decision-making.

"The traffic counter solution gives us the insights to drive our business in the moment, optimise operations and improve store performance."

Maarten Jonges

Marketing Manager, ASICS Benelux

The result

Armed with data-driven insights, ASICS transformed store operations. Recognising peak visitor hours allowed optimisation of staff-customer interactions, leading to enhanced sales. Real-time data facilitated agile decision-making, ensuring alignment with customer expectations.

The result

Armed with data-driven insights, ASICS transformed store operations. Recognising peak visitor hours allowed optimisation of staff-customer interactions, leading to enhanced sales. Real-time data facilitated agile decision-making, ensuring alignment with customer expectations.

The result

Armed with data-driven insights, ASICS transformed store operations. Recognising peak visitor hours allowed optimisation of staff-customer interactions, leading to enhanced sales. Real-time data facilitated agile decision-making, ensuring alignment with customer expectations.

75

Stores across EU

10+

Years of collaboration

More about Asics

ASICS, originating as ONITSUKA Shokai in 1949, has evolved as a global sports brand. Driven by its philosophy - Anima Sana In Corpore Sano - ASICS has been a pioneer in developing specialist footwear for various sports, resonating with the idea that "sport" is the universal language and amassing a range of iconic models over time.

More about Asics

ASICS, originating as ONITSUKA Shokai in 1949, has evolved as a global sports brand. Driven by its philosophy - Anima Sana In Corpore Sano - ASICS has been a pioneer in developing specialist footwear for various sports, resonating with the idea that "sport" is the universal language and amassing a range of iconic models over time.

More about Asics

ASICS, originating as ONITSUKA Shokai in 1949, has evolved as a global sports brand. Driven by its philosophy - Anima Sana In Corpore Sano - ASICS has been a pioneer in developing specialist footwear for various sports, resonating with the idea that "sport" is the universal language and amassing a range of iconic models over time.

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Curious about how our technology can benefit your business? Great news! Immerse yourself in the future of data analysis with our mobile demo truck. From heat mapping to gender analysis, we deliver cutting-edge PFM technology to your location. Explore hands-on product demos, personalised software training, and more. Make an impression on your organisation. Reserve your demo day now.

PFM data experience centre on wheels

Curious about how our technology can benefit your business? Great news! Immerse yourself in the future of data analysis with our mobile demo truck. From heat mapping to gender analysis, we deliver cutting-edge PFM technology to your location. Explore hands-on product demos, personalised software training, and more. Make an impression on your organisation. Reserve your demo day now.