We welcome you at EuroShop 2023
PFM Footfall Intelligence, a leading provider of innovative footfall intelligence solutions, will be participating in EuroShop 2023, the world's largest retail trade fair. From February 26, 2023, to March 2, 2023, the Company will showcase its PFM Experience Centre at booth number FG05-01, located outside the Retail Technology hall 5. EuroShop is the perfect forum for retail professionals to exchange new ideas and explore the latest in retail technology. Don't miss this opportunity to see our PFM Experience centre and the innovative retail solutions in action.
Unleashing the Power of Customer Insights
We are looking forward to welcoming EuroShop participants and sharing our expertise and insights on how to increase profits and reduce costs by providing a complete understanding of the customer journey. We provide our clients with accurate, reliable and consistent footfall data that is then transformed in our dashboard into valuable insights and all support by our comprehensive support package. The KPI’s we can deliver include:
Conversion
Calculate the conversion rate by comparing the number of visitors with sales transactions.
Capture Rate
A comparison of the number of people walking past and those entering your store.
Footfall
An accurate 99% count for people entering your store.
Gender
Percentage male/female.
Adult/Child classification
Adult/child ratio.
Staff exclusion
Remove staff movement to calculate accurate footfall and conversion rates.
Buyer Groups
Distinguish between individual shoppers and buyer groups for more accurate conversion rate calculations.
Heat Mapping
A complete mapping of the customer journey, offering insight into the visitor's total interaction time and the connection between different zones.
Occupancy
Live occupancy of the location.
Dwell Times
The average dwell time, zone conversion, hot and cold spots within the location layout, and more.
Benchmarking
Compare performance across the portfolio, store vs store, area manager vs area manager etc.
With these KPI’s at your fingertips, you can optimise store performance and profitability by discovering peak hours, improving staff schedules, validating assortment choices, measuring the effectiveness of marketing campaigns and more. PFM Footfall Intelligence is committed to helping retailers succeed through data-driven insights and solutions.
We welcome you to come and visit our PFM Experience Centre, located outside next to Hall 5 / FG05-01, to find out how our insights into footfall behaviour transform the retail industry. In addition, you can attend a presentation on: "Delivering Great Customer Experience" on Wednesday, March 1st, 2023 at 11:00 a.m. Xovis' partner booth is located in Hall 6 / A27.
