Elevating customer experience for Durlinger Schoenen
Retail
Retail
Customer flow
Customer flow
Advanced visitor counting
Advanced visitor counting
The challenge
Durlinger Schoenen, dedicated to offering sound advice and optimal service, faced the challenge of understanding customer flow to ensure adequate staffing.
In 2015, PFM was enlisted for a pilot in six stores, eventually expanding to equip all stores in 2016.
Our approach
We utilised advanced visitor counting tech at Durlinger for accurate measurements. These counts, sent to headquarters, informed past conversion calculations, streamlined personnel planning, and provided historical insights into store performance.
Cutting-edge technology
Implemented precise visitor counting systems for accurate data collection.
Cutting-edge technology
Implemented precise visitor counting systems for accurate data collection.
Operational efficiency
Used counts for conversion calculations and optimised personnel planning.
Operational efficiency
Used counts for conversion calculations and optimised personnel planning.
Comprehensive insights
Gained historical performance insights at each location, aiding data-driven decisions.
Comprehensive insights
Gained historical performance insights at each location, aiding data-driven decisions.
Durlinger Shoetime Group
Discover how PFM transformed the retail experience for Durlinger Schoenen, providing invaluable insights into customer flow for enhanced profitability and personnel optimisation.
Discover how PFM transformed the retail experience for Durlinger Schoenen, providing invaluable insights into customer flow for enhanced profitability and personnel optimisation.
Durlinger Shoetime Group
Discover how PFM transformed the retail experience for Durlinger Schoenen, providing invaluable insights into customer flow for enhanced profitability and personnel optimisation.
Elevating customer experience for Durlinger Schoenen
Elevating customer experience for Durlinger Schoenen
Retail
Retail
Retail
Retail
Customer flow
Customer flow
Customer flow
Customer flow
Advanced visitor counting
Advanced visitor counting
Advanced visitor counting
Advanced visitor counting
Durlinger Schoenen, dedicated to offering sound advice and optimal service, faced the challenge of understanding customer flow to ensure adequate staffing.
In 2015, PFM was enlisted for a pilot in six stores, eventually expanding to equip all stores in 2016.
Our approach
We utilised advanced visitor counting tech at Durlinger for accurate measurements. These counts, sent to headquarters, informed past conversion calculations, streamlined personnel planning, and provided historical insights into store performance.
Cutting-edge technology
Cutting-edge technology
Cutting-edge technology
Cutting-edge technology
Operational efficiency
Operational efficiency
Operational efficiency
Operational efficiency
Comprehensive insights
Comprehensive insights
Comprehensive insights
Comprehensive insights
"PFM, like the data they generate, is reliable and valuable. Accurately measuring our customer flow gives us many insights that are useful for assessing site profitability and P&O purposes."
Dennis Pantekoek
Marketer DSG
"PFM, like the data they generate, is reliable and valuable. Accurately measuring our customer flow gives us many insights that are useful for assessing site profitability and P&O purposes."
Dennis Pantekoek
Marketer DSG
"PFM, like the data they generate, is reliable and valuable. Accurately measuring our customer flow gives us many insights that are useful for assessing site profitability and P&O purposes."
Dennis Pantekoek
Marketer DSG
"PFM, like the data they generate, is reliable and valuable. Accurately measuring our customer flow gives us many insights that are useful for assessing site profitability and P&O purposes."
Dennis Pantekoek
Marketer DSG
The result
Accurately measuring customer flow has empowered Durlinger Schoenen with valuable insights, aiding in the assessment of location profitability and personnel optimization.
This data-driven approach ensures smarter decisions for tomorrow, elevating customer experience, boosting financial performance, and enhancing overall business value.
The result
Accurately measuring customer flow has empowered Durlinger Schoenen with valuable insights, aiding in the assessment of location profitability and personnel optimization.
This data-driven approach ensures smarter decisions for tomorrow, elevating customer experience, boosting financial performance, and enhancing overall business value.
More about Durlinger Schoenen
Durlinger Schoenen, a family business established in 1881, has evolved into a prominent footwear retailer with over 35 stores across Limburg, Brabant, and Gelderland. Part of the Durlinger Group since 2016, they boast a vast assortment of shoes and a commitment to providing excellent customer service.
More about Durlinger Schoenen
Durlinger Schoenen, a family business established in 1881, has evolved into a prominent footwear retailer with over 35 stores across Limburg, Brabant, and Gelderland. Part of the Durlinger Group since 2016, they boast a vast assortment of shoes and a commitment to providing excellent customer service.
More about Durlinger Schoenen
Durlinger Schoenen, a family business established in 1881, has evolved into a prominent footwear retailer with over 35 stores across Limburg, Brabant, and Gelderland. Part of the Durlinger Group since 2016, they boast a vast assortment of shoes and a commitment to providing excellent customer service.
More about Durlinger Schoenen
Durlinger Schoenen, a family business established in 1881, has evolved into a prominent footwear retailer with over 35 stores across Limburg, Brabant, and Gelderland. Part of the Durlinger Group since 2016, they boast a vast assortment of shoes and a commitment to providing excellent customer service.