Geolocation data
Geolocation data
Geolocation data
Become a smart location.
Become a smart location.
Become a smart location.
It's not enough (anymore) to know your customer count. You need to understand who they are, where they come from and how you perform in your catchment area.
That's where we come in.
It's not enough (anymore) to know your customer count. You need to understand who they are, where they come from and how you perform in your catchment area.
That's where we come in.
It's not enough (anymore) to know your customer count. You need to understand who they are, where they come from and how you perform in your catchment area.
That's where we come in.
Our take on geolocation data.
Geolocation data is aggregated and anonymized, derived from devices like smartphones and other GPS-enabled devices. It provides a comprehensive view of consumer activities, revealing movement patterns and behaviours. This data is crucial for stakeholders requiring precise movement details and is widely used in smartphones and other devices.
Our take on geolocation data.
Geolocation data is aggregated and anonymized, derived from devices like smartphones and other GPS-enabled devices. It provides a comprehensive view of consumer activities, revealing movement patterns and behaviours. This data is crucial for stakeholders requiring precise movement details and is widely used in smartphones and other devices.
Our take on geolocation data.
Geolocation data is aggregated and anonymized, derived from devices like smartphones and other GPS-enabled devices. It provides a comprehensive view of consumer activities, revealing movement patterns and behaviours. This data is crucial for stakeholders requiring precise movement details and is widely used in smartphones and other devices.
Smart data
Smart data
Smart data
A must-have for every industry.
Our integrated Smart Location Snapshot consolidates all relevant data, giving a clear view of primary, secondary, and tertiary locations, market penetration rates, and consumer demographics. Key metrics—such as income, household averages, and area-specific penetration rates—help you visualise target regions and refine marketing strategies.
Commercial spaces
For landlords of shopping centres or transport hubs, this data optimises brand mix and improves consumer service.
Spot “white spots” in your current mix to fill gaps.
Target competitor customers with behaviour-based marketing.
Average Customer Penetration
By trade area tier
Primary
Secondary
Tertiary
Commercial spaces
For landlords of shopping centres or transport hubs, this data optimises brand mix and improves consumer service.
Spot “white spots” in your current mix to fill gaps.
Target competitor customers with behaviour-based marketing.
Target competitor customers with behaviour-based marketing.
Average Customer Penetration
By trade area tier
Primary
Secondary
Tertiary
Commercial spaces
For landlords of shopping centres or transport hubs, this data optimises brand mix and improves consumer service.
Spot “white spots” in your current mix to fill gaps.
Target competitor customers with behaviour-based marketing.
Target competitor customers with behaviour-based marketing.
Average Customer Penetration
By trade area tier
Primary
Secondary
Tertiary
Urban areas
For BIDs and Town Centres, understanding visitor origins and movement helps refine city offerings.
Analyse visitor interactions with cultural, hospitality, and retail venues.
Use cross-venue data to increase dwell times and spending.
Urban areas
For BIDs and Town Centres, understanding visitor origins and movement helps refine city offerings.
Analyse visitor interactions with cultural, hospitality, and retail venues.
Use cross-venue data to increase dwell times and spending.
Use cross-venue data to increase dwell times and spending.
Urban areas
For BIDs and Town Centres, understanding visitor origins and movement helps refine city offerings.
Analyse visitor interactions with cultural, hospitality, and retail venues.
Use cross-venue data to increase dwell times and spending.
Use cross-venue data to increase dwell times and spending.
Hospitality
For hospitality, quick-service restaurants (QSR) and other retail businesses, our data supports better location choices and competitive insights.
Understand competitor performance to strengthen your strategy.
Identify new growth opportunities aligned with consumer trends.
Cross visits
% of visitors who visited competitor’s location
3,31%
4,86%
Hospitality
For hospitality, quick-service restaurants (QSR) and other retail businesses, our data supports better location choices and competitive insights.
Understand competitor performance to strengthen your strategy.
Identify new growth opportunities aligned with consumer trends.
Identify new growth opportunities aligned with consumer trends.
Cross visits
% of visitors who visited competitor’s location
3,31%
4,86%
Hospitality
For hospitality, quick-service restaurants (QSR) and other retail businesses, our data supports better location choices and competitive insights.
Understand competitor performance to strengthen your strategy.
Identify new growth opportunities aligned with consumer trends.
Identify new growth opportunities aligned with consumer trends.
Cross visits
% of visitors who visited competitor’s location
3,31%
4,86%
Mark King
Questions?
By the time you’ve scrolled here, you likely have questions. We’re here to help.
This is Mark- one of our data experts. He’s always up for a good talk.
Mark King
Questions?
By the time you’ve scrolled here, you likely have questions. We’re here to help.
This is Mark- one of our data experts. He’s always up for a good talk.
Mark King
Questions?
By the time you’ve scrolled here, you likely have questions. We’re here to help.
This is Mark- one of our data experts. He’s always up for a good talk.
How to gain strategic insights.
How to gain strategic insights.
Geolocation insights
Geolocation insights
Geolocation insights
Hyper-located marketing
Hyper-located marketing
Hyper-located marketing
By integrating geolocation insights with other relevant datasets, our reports provide a comprehensive understanding of customer behaviour, going beyond basic location tracking.
Presented in a user-friendly format, these reports deliver actionable insights, helping you forge meaningful connections and uncover untapped potential for hyper-located marketing.
Catchment area & origin destination analysis
Understand where your visitors come from, their behaviours, and preferences.
Catchment area & origin destination analysis
Understand where your visitors come from, their behaviours, and preferences.
Catchment area & origin destination analysis
Understand where your visitors come from, their behaviours, and preferences.
Competitor landscape
Gain insights where your targeted audience is also visiting to reveal any gaps in your current offering.
Competitor landscape
Gain insights where your targeted audience is also visiting to reveal any gaps in your current offering.
Competitor landscape
Gain insights where your targeted audience is also visiting to reveal any gaps in your current offering.
Promotions & marketing spends
Use the data to drive hyper-located marketing insights and optime marketing spends to enlarge your catchments area with the right strategy.
Promotions & marketing spends
Use the data to drive hyper-located marketing insights and optime marketing spends to enlarge your catchments area with the right strategy.
Promotions & marketing spends
Use the data to drive hyper-located marketing insights and optime marketing spends to enlarge your catchments area with the right strategy.